B2B Strategy ENTR 4433 Business Plan Development

Project Description : B2B Strategy Welcome to YYC Beeswax! We are thrilled to present an exciting opportunity for talented MRU Business students to contribute to our innovative project, [Project Title]. Main Goal : The primary objective of this project is to build a comprehensive plan we can execute to grow our B2B sales. Currently, our workshops are extremely popular for team building, so we'd like to leverage this more. We are also interested in corporate gifting, creating marketing pieces (such as custom labelled lip balms), and leveraging relationships to sell our products in stores.