Marketing & Content Creation about Sustainable Building Strategies

Closed
Tuuli
Toronto, Ontario, Canada
Employer
(1)
3
Project
Academic experience or paid work
100 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Digital marketing Creative writing Copy writing Social media marketing Education
Skills
blog posts marketing net zero content creation green building research writing social media editing
Details

Our organization is passionate about promoting the latest innovations and policies around building decarbonization. We ​​want to increase awareness about how the industry is progressing towards net zero carbon. We would like to collaborate with students to research the latest advancements, and to write first drafts of blog and social media posts on the topic.

This will involve several different steps for the students, including:

  • Familiarizing themselves with our organization.
  • Conduct research on the latest innovations and policies in the building industry.
  • Summarize the research for internal team learning.
  • Write first drafts of blog and social media posts to be published online.
  • Verifying content for accuracy and consistency.
  • Reviewing citations for accuracy and consistency.

Bonus steps in the process would also include:

  • Developing guidelines for writing and editing for future
Deliverables

By the end of the project, students should demonstrate:

  • Familiarity with our organization’s values and goals
  • Develop an understanding of the innovations and policies around sustainable construction
  • Ability to learn and articulate the key takeaways from research papers
  • Verification of the accuracy and consistency of our content and citations

Bonus steps would include:

  • Developing guidelines for future writing

Final deliverables should include

  • 4 Blog Posts
  • 10 LinkedIn Posts
Mentorship

Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:

  • Our organization’s mission and goals
  • Our awareness campaigns
  • Input on choices, problems or anything else the students might encounter.
Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Climate action

About the company

Company
Toronto, Ontario, Canada
2 - 10 employees
Real estate, Construction, engineering & trades, Technology
Representation
Minority-Owned Women-Owned BIPOC-Owned Sustainable/green

Tuuli is empowering architects with streamlined processes and data so they can focus on designing a better built environment for humans. With the power of domain specific AI, Tuuli frees AEC professionals from the mundane, routine tasks and enables teams to harness their firm’s deep industry knowledge.